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Are you considering or already selling on Amazon? The benefit of selling on this eCommerce platform is that you need not worry about clients: it is such a vast platform. Clients also trust this eCommerce channel. More so, its website functionality is excellent, and so is its operation’s simplicity. That said, the fees are a bit high. There are strict customer service rules to follow, and you will have minimal control. The biggest concern is that your brand will be competing against itself – as the products on Amazon typically are better priced. That said, it is still a great platform to be on. Hiring a virtual assistant for an Amazon account would help to make the process easier for you. Before you hire a virtual assistant, there is a question you need to ask yourself: When is the right time to hire a virtual Amazon assistant?
When is the right time to hire a virtual Amazon assistant?
Most businesses hire a virtual assistant when their company has become large enough to warrant this when their workload is increasing. Yet many companies make the mistake of not hiring early enough. A virtual assistant can complete the same work as an on-site hire but at a fraction of the cost for the business owner. Therefore the business owner will be saving both money and time. Such resources can then be spent on expanding the company or even investing in another startup.
What can an Amazon virtual assistant do?
The tasks assigned to an Amazon VA depend on the business owner. Everyday tasks set are from marketing to offering excellent customer service.
Marketing
In terms of digital marketing, a virtual assistant can help with content development. This includes writing articles, product descriptions, social media posts, and website copy. Besides writing content, a VA can help with infographics, videos, and graphics for social media channels and marketing campaigns. Social media management is a vital skill for such assistants. A remote assistant can also help run competition reviews, using the data to enhance the company’s marketing strategy. Additionally, a virtual worker can help with paid media ads, seasonal discounts, and sales.
Customer Service
An Amazon virtual assistant job would also include offering excellent customer care. This is key since 75% of clients will buy a brand if the perception of their client care is good. Moreover, a virtual Amazon assistant can enhance the current customer service. This can be done both by answering enquires and resolving disputes. Stats prove that 75% of customers will continue to purchase from a brand that delivers a consistent service experience across platforms. What is very important is to ensure that the social media channels are managed. Clients want to know they can reach out and that the business will respond.
Sourcing great products
An Amazon VA can help with sourcing new products. This will be done while still adhering to standards, all of this while also keeping down the costs. This is key when the business is an Amazon FBA. There are various sites to source products from wholesale, drop shipping, retail and online arbitrage, white label products, and other e-commerce sites like Alibaba.com. In addition, products can be sourced from thrift stores and auctions.
Inventory management
Products that are out of stock represent a loss of income. Your virtual assistant would help ensure the inventory is kept up to date. This greatly benefits customer service, and the client experiences fewer frustrations. The virtual assistant will provide you do not overstock items that do not sell well. This saves spending capital on the stock that does not move.
Optimizing the Amazon page
A qualified virtual assistant for Amazon will have a good grasp of SEO. As such, the remote assistants can search and locate the right keywords, including long-tail keywords. These keywords will help to maintain the listing higher on the search listing. This will also aid the product to stand out from the competition.
Review moderation
Negative reviews are sometimes posted on Amazon. Even though Amazon aims to control fake reviews, some companies hire content writers to draft reviews for them. They then post these negative reviews, together with positive reviews, to impact the sales. This aims to hurt the competition, mostly by creating a sense of doubt about their product. Simultaneously, the company posts positive reviews of its own product. New clients scan the reviews and customer comments before deciding whether to buy a product.
Moreover, these negative reviews can damage the brand’s value. The Amazon virtual assistant job is there to moderate these comments. They can report fake reviews and comments to help the clients. This will also help customer service. Clients will trust a company that cares about its clients.
Rounding it up
An Amazon virtual assistant can help a business owner to ease stress levels. An Amazon virtual assistant job is multifunctional. As seen above, a virtual assistant can complete various tasks. Such an assistant is, therefore, a massive asset to the business and the business owner. Owners can relax about the quotidian management of the business and spend time on the matter of upscaling.
Your next step
When you are ready or need more information, we suggest you book a call with our outsourcing expert. Our expert will guide you and offer valuable information that will put you on the right path to success. Do not delay – book your complimentary call today!