Large international corporations such as those in the consumer goods sector have benefited from using virtual assistants to boost their progress and beat the competition. Indeed, virtual assistants are game-changer. Virtual assistants don’t only save you cost-to-company expenses. They allow multinational corporations, massive and clumsy, to be agile and adapt when needed. Not only does this save money, but one has access to the best talent when needing to solve tricky problems.
The Philippines has been the most popular country from which to source virtual assistants for outsourcing work. However, things have changed – there is a growing demand for VAs to be native English speakers, an issue the Philippines cannot overcome. This means that, in some cases, the cost to a company might increase slightly. However, the higher price is offset by the standard of service provided – something that customers are demanding. Therefore, your first step would be to consider your needs, which comprise your market, and whether you can brush off the loss of clients owing to poor service. Assuming that you have opted for a virtual assistant to augment your business – what’s next?
What is the #1 factor to look for when making your first hire?
Attitude! Currently, the millennial generation and those that will come after them are the best-educated people in the world. As such, the talent pool is significant – but talent alone isn’t enough.
To have a great fit with your company culture, especially looking at a long-term hire, you need to consider a positive attitude. This is not something that comes with a degree. However, it will indicate how an employee will be collaborating with others, whether or not they follow a flexible approach, whether they are open to change, their problem-solving skills, and how they respond to responsibility. For that reason, there are businesses that are focused simply on attitude because skills, not attitude, can be taught. As Mads Singers said, “If you try to do things that don’t match your personality, you will fail.”
However, if you have a great person to work for you, you still need to consider the costs. The main idea behind hiring a virtual assistant is that they can do the same work you could but for less. You will thus free up your own time to focus on more strategic tasks aimed at upscaling your business faster.
Which virtual assistant tasks have the best ROI?
Every business reaches a stage where they need help can be augmented by a VA. However, four main tasks can be provided for much less.
Sending out pitches
In performing lead generation, a VA can send out the pitches to customers. More so, they will be researching which opportunities are good leads, following up these leads on your behalf.
Creating email funnels
A good trick with email marketing is to use drip marketing to slowly build trust with your potential new customer, driving them to convert. However, with these types of campaigns, you must perfect all your email templates. This requires serious attention. The timing and the copy, and the layout must be flawless to attract the reader’s attention. Here your assistant can set up an automatic sequence of emails. In terms of ROI, you will be reducing your costs while reaching your market.
To respond to emails
A timewasting task is to respond to emails – but it’s important for your customer service score. Especially during busy seasons, the number of emails can be overwhelming. A virtual assistant can assist you in lessening the burden in an economical manner. Also, getting to the clients faster means increasing your sales; if you are offering a service, you can get your proposals to the positional client soonest.
Edit and publish your blogs
Content marketing is big and for a reason – it attracts people to your website. It also helps with SEO, which means that it helps with your rankings on Google or Bing. The higher your rankings, the better – there is a massive difference between ranking spot one versus being on the 100th spot. Nevertheless, your virtual assistant can help to be in charge of your blogs, loading the posts duly to be released at the right date and right time to suit your campaigns. There are online virtual apps that claim to be able to rewrite your posts and edit them to near perfection; unfortunately, this is not true. Currently, the AI that has been developed is far from accurate, mostly since language is complex. Data scientists are working on a solution to analyze language more in-depth, such as properly recognizing all the right English tense forms so that the final piece can be read instead of a collection of nonsensical sentences. The human touch is thus still needed, and this is where a virtual assistant comes in handy.
The main idea about hiring a virtual assistant is to upscale (and quickly, but still manage your overheads) and build a proper system. This is since “the essence of being successful is having great systems.” A virtual assistant is a central part of this practice and allows for flexibility, sudden change, and being able to meet the demand curve so you can make the needed changes.
Below is a checklist for employers to ensure a great working relationship with their employees:
- Did you explain the work expected from your newly engaged employee?
- Did you provide all the needed materials and equipment the worker might need?
- Do you create an environment where employees can flourish and do their best work?
- Do you, or a line manager, take the effort to listen to the employee?
- Have you rewarded your employees with praise and recognition?
- Do you listen to the opinions of your employees?
- Is the whole team committed to providing quality work?
These are only a few questions you can ask yourself. We do, however, highly recommend the Mads Singers course Effective Management Mastery. Master the skills to build a proper system, which will help you grow and upscale your company with the advanced management practices taught in this course.
What is a Virtual Assistant? What Tasks Can you delegate to a virtual assistant?