Pinterest is one of the best and most powerful social media marketing platforms for Amazon FBA sellers. This platform allows you to leverage the power of social media to drive traffic to your website and, ultimately, increase your sales. Additionally, it’s a significant step to use when you are just launching your online store.
In this post, we’ll talk about how Pinterest, especially adding pins on Pinterest, can help boost your brand awareness and increase sales on Amazon FBA − because, let’s face it, that’s what all Amazon sellers want! Moreover, the benefits of hiring an Amazon VA will also be discussed.
You can link your Pinterest business account to your Amazon store
If you don’t already have a Pinterest business account, you can create one for free. To do this, go to the ‘Register’ page on the website and fill out all required fields.
Once your account has been created, navigate to your board dashboard and click ‘Connected accounts.’ You’ll see an option for Amazon Seller Central (or whatever platform you use). Click on this link and follow the instructions to connect your Pinterest to your Amazon accounts.
Use free tools for creative pins.
It would help if you had creatives for your pins and a board that people want to follow − use free tools to create them. So, for your first step, you need creatives for your pins and a board people want to follow. You can create these with free tools such as Canva and Tailwind. Canva has a vast library of images and templates to make customized images for pins in less than five minutes. If you don’t have the time or money to invest in design software like Photoshop or Illustrator, this is the way to go!
Tailwind will help you schedule your pins in advance so they are published correctly (and not at other times). Tailwind also provides analytics on how successful the pins have been on Pinterest and Instagram, which is crucial when determining the types of content that work best for different audiences.
Schedule pins and track analytics with a VA
Use a virtual Pinterest assistant to schedule pins in advance and to track analytics. It would help if you optimized your boards and pins to gain the most from Pinterest as a marketing tool. This means having the right images matching what people seek on Pinterest and ensuring they’re organized into categories.
You can do this manually by logging in daily and creating new pins. However, this is time-consuming and repetitive. If you want to automate this process to take just 15 minutes per week instead of an hour each day, some tools can help automate the process. One option is Tailwind Viral, which lets you schedule pins in advance and track analytics to see how well pins are performing over time.
Pinterest boosts brands, which is ideal for selling Amazon products.
Pinterest is a great and low-cost way to boost your brand awareness and sell more products on Amazon. Pinterest is a fantastic way to get your brand name out there and drive traffic to your online store. It’s also an affordable tool that allows you to increase sales and traffic on Amazon FBA stores.
The bottom line
Pinterest is an excellent way of promoting your brand and driving sales. You can use it to create a social media presence, build relationships with customers, and engage them in new ways. The best part? It’s free! You don’t need special software or technical knowledge – just time and creativity. If you already have an Amazon business account, linking Pinterest to it is even easier than expected − the process takes only a few minutes of your time.