For small businesses looking to grow their companies and expand into new markets, hiring a digital marketing analyst can seem like an impossible task. You may not have the money for a full-time employee or even a part-time employee. However, your business still needs help keeping up with the latest trends in online marketing. Fortunately, there are many affordable solutions available for small businesses that want to hire virtual digital analysts for all of their digital marketing needs.
Hiring a virtual assistant can save you time and energy while also providing you with valuable insight into how your customers interact with your products and services online. A virtual assistant is trained in many different aspects of digital marketing including search engine optimization (SEO), email marketing campaigns, social media monitoring/management (such as Facebook), etc.
The digital marketing analyst role is growing and becoming more diverse
The digital marketing analyst role is growing and becoming more diverse. People who hold this position are responsible for analyzing data and strategies, creating reports, and providing any insights to their organization’s decision-makers.
The field of digital analytics is a rapidly expanding one, with new jobs being created every day as businesses realize the value of collecting data from their websites, mobile applications, and other digital platforms. In addition to increased opportunities for employment in this field, there are also many different ways in which you can approach your career path as a DMA:
- If your background is rooted in computer science or mathematics (and if you would like to earn a higher salary), consider working at an agency that specializes in analytics services rather than at an agency that specializes only in creative work or strategy development.
You’ll be able to help companies make informed decisions based on accurate data instead of merely hunches or guesses—and your salary will reflect that importance!
Digital marketing executives often take on the responsibilities of many roles
Digital marketing executives must be business owners, marketers, and strategists. They need to develop content, manage social media, and analyze data. And they must also understand their customers’ needs well enough to know what questions to ask them.
The best way for a digital marketing executive to achieve all this effectively is by hiring a virtual digital marketing analyst. Such an assistant can handle the technical aspects of their job while allowing the executive time to take on other responsibilities.
Strapped for cash but want to grow?
Many small businesses are strapped for cash but they still want to grow their businesses. How can a small business grow without hiring more employees? This is one of the more common questions I am asked by small business owners. The answer lies in outsourcing work to virtual assistants and digital analysts like me.
If a business has no money, how can it accommodate a new person?
The answer is by hiring a virtual digital marketing analyst. A virtual digital marketing analyst is an employee who does not require office space or benefits (including health insurance). This means that you can hire one at a very reasonable rate. And the best part is that they don’t need any training! All you have to do is check their references and make sure they have some basic computer skills.
If you want to hire a virtual digital marketing analyst, here are some tips:
Virtual assistants are trained in digital analytics and the social media skills that you need
- They have a great deal of experience.
- Plus, they know what they’re doing.
Digital analysts who work remotely
As a digital analyst, you will work remotely with companies every day through web-based platforms. You’ll be able to help your clients with their online marketing needs and have access to all the tools that an in-house employee would have. Businesses are realizing that hiring someone who can work remotely and has industry knowledge is cheaper than hiring someone locally who might not have as much experience.
A virtual digital analyst can also be a social media manager
As a virtual digital analyst, you will be responsible for helping your company reach new customers and increase sales. This can mean recommending a social media marketing strategy that suits your client’s needs. Alternatively, it could mean managing an existing campaign from start to finish. You may also be responsible for analyzing the data that comes back from these campaigns in order to find new ways of increasing engagement with customers.
Regardless of whether you’re working on a specific campaign or managing the entire social media presence of your client’s business, there are some skills that all virtual digital analysts need:
Digital Marketing Skills
They should have experience with all aspects of digital marketing, including SEO/SEM, PPC ads (Google AdWords), email marketing, and conversion optimization.
Data Analysis Skills
They need the ability to perform basic statistical analysis on large datasets using tools like Excel so as to spot trends in customer behavior and make recommendations based on those trends.
Handling of day-to-day marketing tasks
Virtual digital analysts can handle most day-to-day marketing tasks related to data analysis, content creation, and social media engagement. The tasks that they perform can be found in any modern marketing organization:
- Analyzing website traffic and sales data, so as to pinpoint trends
- Compiling reports on the effectiveness of campaigns
- Creating new landing pages or other website content based on user behavior
- Reviewing competitor sites for tips on how to improve their own site
With a virtual digital analyst, you don’t have to find payroll taxes or pay for other administrative services
There are many benefits to hiring a virtual digital analyst.
For example, with a virtual digital analyst, there are no payroll taxes or other administrative services to take care of. You can focus on growing your core business, paying more attention to customers and employees and products/services—or whatever else it is that makes up the foundation of your company.
It is possible to find affordable solutions for your marketing needs through a virtual assistant
If you’re thinking about hiring a virtual assistant, or have already started on the path to doing so, and are wondering whether it’s worth investing in one, look no further. There are many benefits to hiring a virtual digital marketing analyst.
Here are just some of the ways that hiring an affordable solution for your marketing needs can help your business grow:
- A virtual assistant can save you time by taking care of tasks like data entry and research projects that would normally take hours out of your day.
- Hiring a virtual assistant means saving money on labor costs—which is especially beneficial if you’re operating on a tight budget.
The digital marketing analyst is a key member of any marketing team and can be a valuable asset for your business. Analysts are trained in many different areas including data analysis, content creation, social media engagement, and more. With the help of a virtual assistant, you never have to worry about payroll taxes or other administrative services as you do when hiring someone full-time. The virtual digital analyst will work remotely through web-based platforms so they won’t need office space either!