If you’re an eCommerce store owner, you know running a business takes a great deal of work. With so many different responsibilities and ecommerce work on your plate, it can be challenging to stay on top of your game.
For this reason, many eCommerce store owners, especially Amazon FBA businesses, outsource some or even all of their tasks to focus on what matters most: selling products! This includes:
- Fulfilling orders
- Shipping orders
- Tracking orders
- You are preparing packages to ship (packing and labeling, etc.). You can use a shipping service like UPS or FedEx. Alternatively, you can save money by using a shipping service like ShipStation or Endicia that allows you to print labels directly from your eCommerce platform of choice, sending them right to the carrier of your choice.
Returns
Returns are a standard part of eCommerce and can be a pain. However, if you have an excellent return policy that entices customers to return their products, they can also be an opportunity for your business.
Setting up your return process early is essential so you don’t run into problems when it comes time for returns. You can do this by outsourcing returns management tasks to a virtual assistant who’ll ensure the process goes smoothly and efficiently. In addition to assisting with returns management, VAs are great at answering customer service emails and phone calls from dissatisfied customers. VAs also help with product sourcing duties like finding suppliers or negotiating their terms.
Amazon Customer Support
Selling on Amazon?
Then help your customers by answering the following questions:
- What are the product specifications? (i.e., size, color, and materials)
- Are there any additional fees or taxes that should be added to my order?
- Can I return this item if I decide it’s not what I want? How do I initiate a return/exchange process?
Facebook Customer Support
If you sell on Facebook, you will want to focus more on marketing and less on customer support as your business grows. Until then, you need someone who can respond to customer questions promptly and use the right tone.
You aim to answer their questions politely, be friendly, and be helpful. This will help build trust with your customers so they return in the future. You also want to be professional at all times so that people don’t view your brand as unprofessional or spammy when interacting with other online or offline customers (such as when promoting your products/services).
Email Customer Support
Email customer support is a large part of eCommerce. You must field customer questions and complaints and handle returns and exchanges.
Luckily, several virtual assistants have experience in this area. They can help you with things like:
- Responding to customer emails and phone calls (or scheduling those conversations)
- Creating FAQ pages for your website or social media sites
- Answering general questions about your products or services
Setting up New Products on Amazon
You are setting up new products on Amazon, eBay, Facebook ads, Google Ads, and Yahoo. Some platforms allow you to upload a file with your product information in bulk; others require you to enter everything manually. This can be time-consuming if you have an existing product that needs updating.
Product Listings on eBay, Etsy, and other Selling Platforms
- Uploading images for your ecommerce store and products
- Create ads for your e-commerce store and products on Facebook, Google AdWords, Amazon PPC, or Bing Ads.
You can outsource this task to a remote assistant with the necessary skills to create listings on eBay, Etsy, and other selling platforms. A VA can upload images of your products and create ads for them.
Bookkeeping & Accounting Tasks (Tracking Profit and Loss)
- Understand the financials of your business
- Keep track of the money coming in and going out
- It is essential to keep records for tax purposes; for example, if you are a sole proprietor or have employees, you must file quarterly payroll taxes (Form 941).
- If you choose to do it yourself, many free resources on the Internet can guide you through this process.
Researching New Markets/New Categories to Sell in
This task is the most time-consuming, so you’ll want to outsource it. A virtual assistant should be able to help you evaluate whether a market or category is worth entering based on their previous experience and knowledge of your industry. If you decide to enter, they can also help identify potential partners and suppliers in that new space.
Finding Product
Suppliers/Manufacturers/Wholesalers to Work with
- Find reliable and trustworthy suppliers. As you know, outsourcing is meant to make your life easier; it’s not worth it if your VA has to spend hours tracking down where your product is or why it hasn’t shipped yet.
- Find suppliers with good customer service. When working with a manufacturer, you want them to be able to answer questions quickly and professionally—and not just about the quality of their products! They should also be able to help with shipping rates, packaging details, and more (which makes them ‘wholesalers,’ after all).
- Find suppliers with a good reputation. Just because someone has been in business for years doesn’t mean they’re trustworthy or competent! Make sure you research any potential manufacturers before signing any deals if problems arise later (and they will). At least one party will know how to deal with them to everyone’s satisfaction.
Shipping & Inventory Management
Designing and implementing a shipping system can be one of the most frustrating parts of running an online business. We all want to promote our products to as many customers as possible. However, with the amount of work required and how quickly things change, it’s easy for shipping systems to become outdated or bogged down.
This is where outsourcing the shipping becomes handy. A virtual assistant can help you set up your shipping system so that you can export data from your current order management solution (like Magento). You can then import it into their automated process. After that, the data returns to Magento or another platform, where orders are shipped. The VA will also make sure that any necessary changes are made at their end whenever they update their process.
About inventory management, there are specific options you should consider:
- Using a system that works with what you already have (eBay)
- Also, using third-party tools like ShipStation or Shippo
- Hiring someone who specializes in inventory management
Product Sourcing (Finding Products to Sell)
Product sourcing is one of the most essential tasks a virtual assistant can help with. It involves finding suppliers and negotiating deals with them. It’s crucial to be careful when choosing a reliable supplier—finding one that offers fair prices and produces high-quality products will save you time and money in the long run.
To find these suppliers, you can use websites such as Alibaba or TradeKey (which are both centralized marketplaces). Alternatively, you can browse through the forum section on eBay to see what other sellers have used successfully. Once you have found some potential suppliers, contact them via phone or email (if they are located abroad). After negotiating with several potential partners, choose one that offers good quality at affordable prices. You should ensure that their manufacturing process meets international standards before finalizing your deal; this way, you avoid being scammed by dishonest companies looking for quick profits at your expense!
Managing SEO for your Online Store and Products
- SEO stands for Search Engine Optimization.
- SEO is the process of optimizing your website so that it ranks higher in search engine results pages (SERPs).
- SEO can be divided into two components: on-page SEO and off-page SEO. On-page refers to factors that affect how well a web page ranks in search results, whereas off-page refers to factors that affect how well the entire website performs.
Uploading Images for your eCommerce Store and Products
- Use a stock photo website.
- Or, use a free stock photo website.
- Use a paid stock photo website.
- Also, use image-editing software to create your images for your products, such as Photoshop or GIMP. If you cannot access these programs, one of the other options above is probably best! This is easiest if you have access to the product and can take pictures yourself (or if public domains allow you to use their photos).
Creating Ads for your eCommerce Store and Products on Facebook Ads, Google AdWords, Amazon PPC Ads, or Bing Ads
Various types of ads can be created depending on the type of business you are running and the advertising you want to do. If you sell a service or product, it is recommended that you use a lead-generation ad. This ad generates leads for your business by showing an offer customers cannot refuse (or just something they need). In this case, include information such as pricing, benefits, and a call-to-action button.
For example: “Interested in buying $100 worth of dog food? Click here!”
If someone clicks on this link, they will be taken to an online form where they can enter their details. Depending on how much information is asked of them when filling out the form fields, such as name, address, telephone number, etc., they can request more information via email or SMS text message.
Create Reviews for your Products on Amazon, eBay, or Etsy.
There are only a few places where you can gain honest reviews of your products. These include:
- Amazon, eBay, and Etsy (seller feedback)
- Google Shopping (reviews and ratings)
- Facebook Marketplace/Gumtree, etc. (product ads)
It’s essential to set up these reviews early on in your product’s lifecycle; therefore, consider outsourcing this task to a VA for maximum ROI.
Tasks of a virtual assistant
Virtual assistants can be a valuable asset to your business, especially if you’re already stretched thin on time and resources. These professionals will help you with a wide variety of tasks. They may even manage some aspects of your eCommerce business for you!
Here are tasks that should be outsourced
- Marketing and PR assistance
- Social media management (including engaging with customers)
- SEO optimization (keyword research, content creation)
- Content marketing strategy development and execution
Conclusion: 23-Plus eCommerce Work You Should Outsource
If you’re serious about growing your eCommerce business, you should consider outsourcing some of these tasks to a virtual assistant. A VA will save you time and money, and VAs can also help your business grow faster by getting more done in less time.