Do you wish you could have amazing photos and videos on your social media pages, just like your competitors? Perhaps you lack the photo editing skills, or don’t have an in-house graphic design team to help you with the edits. There is a cost-effective solution: outsourcing photo editing work to a virtual assistant.
What is a virtual assistant for photo editing?
Editing is a time-consuming task, but can it can bring photos to life by making them more fun, vibrant and appealing. And when you use these edited photos on your social media pages, especially on platforms such as Instagram and Pinterest, your engagement rate should increase.
Why should you edit your photos?
Any photographer will tell you that editing can enhance your work to turn it from great to stunning. However, editing is more than just making changes to the white balance, correcting shadows, correcting exposure, colour, and black and white points, skin retouching, and teeth whitening.
When you edit you also resize the images for the various platforms you will be making use of. For websites, it is best to optimize your image before posting − the original image can slow down your speed, which can ultimately affect your ranking.
Retouching your images can also be useful for an eCommerce businesses. This involves adding correction or enhancements to the products. The goal is to promote your products, showing them at their best.
If you are a photographer you want to display your best work on your blog, website, or social media channel such as Instagram. Each post is in fact an advert you place, showcasing your talents. The more people like your work, the better your chances of requests.
When should you outsource photo editing?
If you are under a great deal of pressure, heading towards a burn-out, or feeling somewhat unmotivated, opting to outsource will give you a break, while the work will still be fulfilled by deadlines. Possibly, your staff is not coping, but you just can’t afford to hire another graphic artist to work full time or even half time. A virtual assistant can help with the editing – and have the work done cost-effectively.
If time is an issue – then outsource the work. Many entrepreneurs and business people struggle to balance all their roles. Outsourcing some of the workload eases the pressure and allows these owners/managers to spend more time with their families, or go on vacation with them.
Besides time, you can increase your turnaround time. This will boost your customer service. You know the saying – a happy client means positive word of mouth recommendations. This outcome will bring you in even more customers.
Outsource when you want to focus on what is important to you, when you can do what you love, but get someone else do the laborious work cheaper than you can. As Warren Buffet said, “Your highest priority goals return significantly more value per unit time invested than your lower priority goals. In addition, your time and attention are limited. It follows that effort invested on your lower priority goals steals effort from your higher priority goals. If you spend time on the lower priority goals, therefore, your total quantity of value produced is reduced.”
Do photographers outsource editing?
A question often asked of us is whether photographers, especially wedding photographers, outsource their editing. They most certainly do. Many photographers have a strong passion for their art, and would rather be behind the camera than sitting in front of a computer screen. Therefore there is outsource editing for photographers available.
Who else can benefit by hiring a photographic editing virtual assistant?
There is a big demand from eCommerce businesses, especially when it comes to the post-production stage of a photo shoot. Here retouching or image editing is needed to enhance a product image. However, real estate agents and businesses can also benefit by hiring a VA. Having any listing looking their best, and in most cases, having a bright-looking home, can help the agent to sell the property more quickly. This will benefit both the agent and the home owner.
How do you outsource editing?
When you are ready to outsource, you need to find a virtual assistant. You would think that would be an easy task. However, of the thousands of hopeful applicants, only 1% – 2% are worth your time. Therefore instead of searching long and fruitlessly for a freelancer to help, you can go to an agency. Aristo Sourcing is one such agency. We can source you the perfect VA to match your particular needs − we do all the screening for you. Your VA will also be skilled to work with professional editing software such as Adobe Lightroom, Skylum Luminar, and Adobe Photoshop. ON1 Photo RAW, or Corel PaintShop Pro.
Book your one-on-one complimentary call with our sales team today. Let’s discuss your unique needs and let us work out a bespoke plan to suit you. All our discussions are confidential. We know that our clients benefit enormously by outranking their competitors.